Jo Han Mok’s Internet Millionaire Code

Are stumped by the whole creativity process?   Does creating a product instill fear and indecision?  It does in some people, so you’re not alone.  Producing an information product has several different segments to address.  First and foremost you must have defined a target customer group and also understand what those customers want.

And now your fun begins.  Take these specific instructions and action steps to heart whether you are creating your first or your fiftieth information product.  It will pave the way to a smooth product launch!

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Your domain name is your business name on the Internet.  This is a decision that will affect search engine optimization as well as your return customer traffic.   Your domain name will also affect anchor text of inbound links and your search engine rankings.

Some companies have chosen to brand themselves with names that have nothing to do with their business i.e. Yahoo, Google, Amazon, and eBay.  It’s not that they don’t understand search engine rankings but that they have deep pockets for advertising to help their customers remember their name. 

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According to Wikkipedia public domain information is the body of knowledge (writing, art, music, inventions) to which no person or other legal entity can establish or maintain proprietary interests.

In other words – no one can claim ownership!

How does that benefit you?

Product creation is one step in the information marketing process.  Public domain information can provide a seemingly endless supply of ready-made products from which you can benefit financially.  There are several requirements that must be met before a creative work can be republished in your own name.  If you neglect to jump through these hoops you can find yourself on the short end of a large lawsuit.

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Defining your niche is the biggest decision you make when producing an information product.  Without a well-defined specific customer base you are fated to work harder and longer.

Here are 7 techniques that you can use to start from scratch and drill your niche down to a specific population that is just waiting with wallets wide open for your information.

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Writer’s block is, quite simply, the block of ideas and creativity that lead a writer to produce nothing.

There are several ideas and theories put forward as to why people have writer’s block.  This list includes, but is not limited to:

• depression and anxiety
• natural ebb and flow of writing
• traceable to a single instance
• laziness
• untalented writer
• all written out

The author of the last three items confessed that he never had writer’s block and never wrote an original thought in his writing career.  These ideas are included to point out that you should first use common sense when you consider the ideas of others.

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