Jo Han Mok’s Internet Millionaire Code

It can be very easy for the novice Internet Marketer, who has separate income to invest in business, to spend freely on information products and AdWords campaigns. Rationalizing that “You have to spend money to make money” is very easy to do. Don’t fall for it! It’s a bad idea and an unsound business practice. Unfocused spending can become a habit that is hard to break. Too much debt can stifle a business at the time when a bit of credit or cash could carry it over an economic bump in the road.

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If you’ve never made a Internet business plan before, it can seem like a daunting task. Gathering all the information and putting it together into a complete whole will appear to be a huge effort. It doesn’t have to be. In most cases, there are already plans you can follow that have all the work laid out for you. Just follow the KISS rule - Keep It Simple, Sparky!

You can use the outline and structure of other people’s plans to create a “layout” for your own work. Don’t copy or steal other people’s work! You’ll be doing yourself a disservice and may even be in violation of copyright laws. Use their work as a starting point for your own.

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The framework of an Internet business determines its strength and stability. How you define your business is the shape of that framework. It all starts with the definition of “business”: a person or organization whose objective is to make a profit from the sale of goods or services. Operating at a profit is the number one reason a business exists. Distraction from that objective is not only unbusinesslike - it’s a recipe for disaster.

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There’s a difference between getting help constructing your business plan and hiring a “ghostwriter” to make up a plan for you. The former is a sensible course of action. The latter is dangerous, foolish and bad for your business. Don’t think that because you’ve hired a professional that you don’t have a lot of work to do yourself. Most of your plan will come from you, not someone else who is not emotionally invested in your business and your life.

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A solid business plan accounts for more successes for new businesses than just about any other consideration. There’s a reason for that. The very first thing a business plan defines is WHY the business exists. If all you want to do is make a lot of money, go get a job that pays a lot of money. If you really, passionately need to be in business for yourself, your reason for doing so will be more important than the income.

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