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Sizzle Your Landing Page With These 4 Hot Tips!

Written by writer1 on January 7, 2010 - 0 Comments
Categories: Internet Marketing Strategies, Website Conversion Strategies

Landing page, name squeeze page or lead capture page, in whatever name you call it, is probably one of the most critical part of your business as this is usually the beginning of your sales funnel. It is this page that allows you to build your mailing list by collecting information about your prospects. The beauty of this landing page is that you only do the work of setting up properly ONCE, and then there after you just need to drive endless traffic to this page – hence enabling you to laser focus your efforts.  Click here to continue... (494 words, estimated 1:59 mins reading time)

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5 Ways To Keep Visitors Coming Back To You

Written by Jo Han Mok on October 19, 2007 - 1 Comment
Categories: Traffic Generation, Website Conversion Strategies

A lot of successful websites depend on returning visitors to account for a major part of their traffic. Returning visitors are easier to convert into paying customers because the more often they return to a site, the more trust they have in that site. The credibility issue just melts away. Hence, keep your visitors coming back to your site with the following methods:

1) Start a forum, chatroom or shoutbox

When you start a forum, chatroom or shoutbox, you are providing your visitors a place to voice their opinions and interact with their peers — all of them are visitors of your site. As conversations build up, a sense of community will also follow and your visitors will come back to your site almost religiously every day.  Click here to continue... (439 words, estimated 1:45 mins reading time)

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Knowing Your Audience & How To Make Them Buy From Your Site

Written by Jo Han Mok on October 19, 2007 - 0 Comments
Categories: Website Conversion Strategies

Understanding the type of people who visit your site is a very important task because you can use that information to enhance your site to suit them. As a result, you will gain more loyal returning visitors that come back again and again for more.

What is the age level and what kind of knowledge does your audience have? A layman might linger around a general site on gardening, but a professional botanist might turn his nose at the very same site. Similarly, a regular person will leave a site filled with astronomy abstracts but a well educated university graduate will find that site interesting.  Click here to continue... (663 words, estimated 2:39 mins reading time)

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3 Important Features You Need On Your Web Site

Written by Jo Han Mok on October 2, 2007 - 0 Comments
Categories: Internet Marketing Strategies, Website Conversion Strategies

Website features are what your customers see exactly when they visit your site. Of all these important features, I’m going to describe 3 of them in this article.

1. Just don’t focus on the home page, keywords and titles.

The first step to sales when customers visit your site to see the products they were looking for. Of course, search engine optimization and better rankings can’t keep your customer on your site or make them buy. The customer having visited your site, now ensure that he gets interested in your products or services and stays around. Motivate him to buy the product by providing clear and unambiguous information. Thus if you happen to sell more than one product or service, provide all necessary information about this, may be by keeping the  information at a different page. By providing suitable and easily visible links, the customer can navigate to these pages and get the details.  Click here to continue... (424 words, estimated 1:42 mins reading time)

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Why Paying For Website Traffic Is A Worthy Investment For Your Business

Written by Jo Han Mok on September 12, 2007 - 1 Comment
Categories: Traffic Generation, Website Conversion Strategies

There are so many success stories you will hear about businesses making it good in the internet. The troubling thing is, there are maybe a tenfold or even a hundredfold of stories contradictory to theirs. Many have unsuccessfully launched a business enterprise that is internet based but only a handful shall succeed.

Is this through luck? That is even more remote. It takes good business sense and a lot of help and team effort. Most importantly, it is the eagerness to succeed and the determination to learn and the willingness to invest in a lot of hard work and some money.  Click here to continue... (714 words, estimated 2:51 mins reading time)

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